a cura di Gestalten & Santiago Rodriguez Tarditi
HIGH ON DESIGN. The New Cannabis Culture
Today, Weed is en Vogue and has evolved into a good-looking Business. High on Design showcases the new Brands, Designs and Creators behind this Revolution
While cannabis is a recreational drug still strongly associated with Western subculture, it has recently become a huge industry. Over the past few years, consuming the herb and using its derivatives have become legal in several countries, and a wave of entrepreneurs has come through, looking to generate and bank on a new generation of consumers. Through insightful texts, High on Design reflects on the novel aesthetics, people, and trends of contemporary cannabis culture, and provides a wider view of the phenomenon. Addiction, crime, science, the marketing of weed as a booster of creativity and a medical aid, and the use of hemp in clothing are all considered.
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