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Lürzer’s Int’l ARCHIVE 4/2015


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The cover of our new issue is an absolute eye-catcher and not one for the faint-hearted. It’s taken from a campaign by Y&R Paris for the International Fund for Animal Welfare.

“The British press once compared advertising by Dave Trott to a brick flying through the consumer’s window.” – This is how our first interview back in 1999 with Dave, founder of the legendary agency Gold Greenness Trott, began. So we thought that line would be a good opener when we caught up with him 16 years later. You can find the not-to-be-missed interview in the magazine.

The digital selection this time comes from Levi Slavin, Creative Director at BBDO, New York.

Plus a record of 128 print campaigns and 72 film campaigns from more than 30 countries.

Veste editoriale: Brossura
Formato: 20,5×28,5
Pagine: 160
Immagini a colori:
Immagini b/n:
Lingua: GB
Anno: 2015

ISSN: 1727-3218-415