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ENJOY YOUR STAY. Branding for Hospitality

Enjoy Your Stay – Branding for Hospitality is a comprehensive guide to the welcoming world of hospitality branding, where brand identity and interior design come together to promote hotels, resorts, theaters, cinemas, spas, and even golf courses. Over 50 establishments from around the globe open their doors to reveal promotional materials and accommodations carefully crafted to attract potential customers and pamper loyal clients, showcased in the book through the use of high-quality photography and interviews with owners, PR teams and designers. A valuable resource for any aficionado of the subject, Enjoy Your Stay tells the stories behind brands designed to convey comfort, style, and a hospitality experience like no other.

As there are more and more choices of entertainment, peoples requirements of the qualities of relaxing brands improve, which in turn influence the life styles of people. Brand identity, as a vital marketing strategy, plays an important role in attracting potential customers.
Enjoy your Stay-Branding for Hospitality is the sequel to the best sellers — Communicating Fashion Brand and Delicious Branding. This book focuses on branding for hospitality, presenting excellent brand identity designs of relaxing brands along with their interior design, including hotel, resort, theatre, cinema, spa, golf course and etc. Enjoy your Stay- Branding for Hospitality offers illuminating insights into branding for hospitality, unveiling the stories behind.

Veste editoriale: Cartonato
Formato: 20×27
Pagine: 256
Immagini a colori-b/n: 900
Lingua: GB
Anno: 2015

ISBN: 9789881383471